College of Marketing
Welcome to the College of Marketing at Kent Business College, where professional growth meets flexible, learner-focused apprenticeship programmes designed to enhance careers and transform organisations.
About the College
The College of Marketing at Kent Business College is a center of excellence dedicated to developing skilled marketing professionals ready to excel in today’s digital-first business landscape. Our programs combine theoretical knowledge with practical application, ensuring graduates are prepared for immediate success in the workplace.
We offer a comprehensive range of programs from entry-level certifications to advanced degrees, all aligned with industry standards and accredited by leading professional bodies including the Chartered Institute of Marketing (CIM) and the Marketing Research Society (MRS).
96%
30+
Industry partnerships providing real-world marketing experience
Professional Accreditations
UK Recognised Training Provider
Internationally Accredited Certificates
Industry-Focused Courses
Online & On-Campus Learning
Our Programme
Our industry-recognized marketing apprenticeship programs combine workplace learning with academic study, providing a direct pathway to professional qualifications.
Marketing Executive
- 12 months
Marketing Manager
level 6
- 16 months
- 12 months
Next intake: Feb 2026
- 16 months
Marketing Manager
Next intake: Feb 2026
Marketing Career Pathways
Explore the different career routes available through our marketing qualifications.
Marketing Executive Route
Marketing Impact and Planning
Strategic foundation module
Digital Media Marketing
Online channel optimization
Marketing Technologies
MarTech tools and platforms
Career Outcomes:
- Digital Marketing Specialist
- Marketing Coordinator
- Social Media Manager
- Content Marketing Specialist
Marketing Manager Route
Advanced Marketing Impact & Planning
Advanced strategic planning
Commercial Intelligence
Data-driven decision making
Customer Journey Optimisation
Experience mapping and design
AI in Marketing
Automation and predictive analytics
Career Outcomes:
- Marketing Manager
- Brand Manager
- Digital Marketing Director
- Marketing Operations Lead
Marketing Research Route
Marketing Impact and Planning
Strategic foundation module
Commercial Intelligence
Data-driven decision making
Marketing Technologies
Research tools and platforms
MRS Advanced Certificate
Optional professional exam
Career Outcomes:
- Digital Marketing Specialist
- Marketing Coordinator
- Social Media Manager
- Content Marketing Specialist
Flexible Learning & Personalised Support
Our programs are designed to fit around your work commitments with comprehensive support to ensure your success.
Interactive Learning
Live Classes
Interactive,
live online sessions held weekly.
Recordings Available
Access session recordings anytime to review and consolidate your learning.
Peer Learning
Collaborate with fellow marketers through discussion forums and group projects.
Personalised Tutoring
One-to-One Support
Free tutoring available seven days a week until 9:00 PM, including weekends.
Interactive Resources
Engage with quizzes, homework assignments, and real-world case studies.
Regular Feedback
Receive detailed feedback on assignments and projects to accelerate your growth.
Networking Workshops
Face-to-Face Interaction
Enhance your learning with optional workshops in Nottingham, London, Birmingham.
Networking Benefits
Gain insights, connect with industry peers, and expand your professional network.
Industry Connections
Meet representatives from leading marketing agencies and brands at special events.
Industry Recognition
Our marketing graduates are sought after by leading organizations across industries.
What Industry Partners Say
Alicia Mouskovias
Sales and Marketing at 2B Heard and Sontronics
“Kent Business College graduates bring a perfect blend of strategic thinking and digital expertise to our marketing team. Their practical knowledge of the latest marketing technologies gives them a significant edge in our fast-paced industry.”
Stephen Burns
Head of Projects at UK Agri-Tech Centre